Physical Product, Custom Interactive
Experiential Marketing, Fashion Accessories, Sunglasses
Identity Design, Web Design, Product Design, Digital Media Production
Snaps is an interchangeable sunglasses brand that focuses on bringing brands closer to their consumers. We developed Snaps to engage consumers with brands by enabling them to build their own sunglasses with detachable arms and frames. Snaps allows for a multitude of color combinations to compliment the brand culture or the consumer’s style. Brands use them for sporting events and other outdoor activations and conventions.